If you’re doing business online, China is a huge market that you definitely cannot ignore. And definitely, Baidu advertising is a platform or channel that you have to hop onto if you’re serious enough about your business and its direction. With more than 700 million users and accounting for more than 70% of the Chinese … Read more
As of 2016, China has the largest number of Internet consumers, with a total of 721 million users. This means that almost one-quarter of the world’s Internet users are based in China. While Google is the king of search engine in the US and many other countries, it is almost non-existent in China, where if … Read more
Some time in 2010, Google announced to the world that page speed would impact the ranking of a website. Page speed, which many digital marketers still mistake for “site speed”, refers to the time that a website visitor has to wait for a page to load or the time it takes for the content of … Read more
Thus far, SEO has the greatest effect on lead generation apart from paid ads, and an effective marketing strategy can’t run to its maximum potential without the inclusion of SEO. What’s unique about this marketing technique is that it has to work intimately with all other aspects of digital marketing such as content marketing, social media, … Read more
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